All About Dirty Soda

The Bubbly Trend Your Menu’s Been Waiting For

If you haven’t heard of dirty soda yet, it’s time to get fizzy with it. Dirty soda is a playful twist on fountain drinks. Think your favorite soda mixed with flavor syrups, cream, fruit purees, or other unexpected add-ins. Originally popularized by soda shops in Utah, it’s now all over TikTok, Instagram, and beverage menus nationwide, with younger consumers in particular flocking to try it.

Why the buzz? Customers love the customization, the nostalgia of a fountain soda, and the chance to sip something fun without committing to a cocktail. It’s also a low-cost, high-margin menu item that can be endlessly re-imagined with seasonal or limited-time flavors. Perfect for boosting drink sales and encouraging repeat visits!

A few crowd-pleasing combos to inspire you:

  • Cola + coconut syrup + fresh lime
  • Lemon-lime soda + peach puree + vanilla cream
  • Root beer + caramel syrup + sweet cream
  • Diet cola + raspberry + coconut

With its low barrier to entry and huge Instagrammable appeal, dirty soda could be your next small-but-mighty menu hit.